Here’s how most business training programs and courses are sold today:
It’s a system, a template, a “magic button”, a “tested and proven” method. Just do what it says, and success will be inevitable.
The reality is that less than 10% of people actually succeed with any system, method, or course. This means that out of 100 people in the room learning a strategy maybe 10 will see any results.
Because every system is based on the person who created it.
“You want success? I am the prototype. This is the way to do it.”
When you see headlines like this one…
“Fastest and Easiest Way to…”
…It just means that it’s the fastest and easiest way for the person who created it!
This is not meant to criticize or offend anyone who sells a business success system of any kind. I sold business success systems for years with nothing but well-meaning intentions in mind. With my coaching business and passive income blueprints, I offered people a chance to see inside my “success system” and learn the steps I took.
The problem is that any system you buy into rarely leaves room for you to be YOU. Your natural abilities and skills, your passions and dreams, you lifestyle and experiences – all of this should be considered when deciding on HOW you grow your business. Following someone else’s “success system” blindly just because they’re the “guru” can be a very frustrating experience.
I asked a friend recently why she hasn’t done a product launch yet, to which she said, “I can’t launch like that, so I can’t launch.” In other words, the product launch method she learned doesn’t work for her. So she does nothing with it. Several other people shared with me that they did launch, but it didn’t produce any results.
There’s nothing wrong with the launch system – it just can’t be used in the same way by everyone. Your launch doesn’t have to look like everyone else’s launch. Your products and programs don’t have to be marketed the same way you see your peers market.
So in this incredible “jungle” of business systems, mentors, and tools, you must ask yourself:
“Is this the best way for me to go? Is this the most ideal way for me to share my message? Is this the going to bring out my biggest natural ability or passion? Is this something I can keep doing consistently?”
There are many ways to grow a business. The goal is to grow in the right direction for you. When you choose the wrong growth strategy it takes huge amount of energy – like climbing a mountain. When you make the right choice for YOU, you’ll feel immediate sense of relief, confidence, excitement and clarity!
Everything you do must fit with your unique personality and leverage your natural abilities. Otherwise, you may end up doing every single step in the system and still not get the results you want – regardless of how many other people succeeded with the same approach.