Coaching Business Owners: Can too much structure hurt your creativity?

I consider myself a very creative person, but also very practical. I always look for structure in everything I do and in working with my coaching clients.

Once in a while I wonder if I may be too structured...Should every element in your business fit somewhere? Be a part of something? Accomplish a specific objective?

This morning I got an email from someone who attended my Coaching Super Summit and read a copy of my book, "Coaching Millions: Help More People, Make More Money, Live Your Ultimate Lifestyle."

Her comment made me realize something I never thought about. Here's what she wrote:

"Milana, your book is extremely helpful. It gives me the structure to think creatively."

So, to be creative we need structure.

Structure is what tells us WHERE and HOW to be creative. Otherwise, it's just creativity for the sake of creative. And, that's when we end up with "floating" products and projects that have no real meaning or purpose in our business.